Located in New York City’s Times Square, NFL Experience is a high-tech attraction that lets visitors immerse themselves in America’s favorite sport. In partnership with the NFL and Cirque du Soleil Entertainment Group, Thinkwell provided a wide range of creative, design, and production services to bring the NFL Experience to life.
With more than 20 interactive touch screen stations representing 32 NFL teams, the innovative design uses technology and interactive media elements to take visitors on a complete journey through the football experience.
